Verizon Wireless is rebranding. Verizon: Rule the Air!
Posted on 25. Jun, 2010 by John in Rumors, Tech News
Droid-life reported they had received word that Verizon Wireless will be rebranding as of this Sunday. We have been able to confirm that they indeed are. Starting Monday Verizon Wireless will simply be referred to as; Verizon. The Test Man campaign will no longer exist (RIP Test Man) and instead the new slogan will be “Rule the Air!” It will be interesting to see how they play this out. What do you guys think? Rebranding and new slogan good or bad?
Me
25. Jun, 2010
We are as a customer will RULE THE AIR!!! WOOHOOOO!!!!!!!!
davelarson
25. Jun, 2010
I think it’s great. Will be really interesting to see what they do with it. Verizon is in such a tremendous position in the market right now. Verizon has put over $60B into their network in the last 10 years and it shows. Now, with the lineup of devices they are launching, plus LTE, Verizon customers WILL be able to rule the airwaves. It’s not about reception anymore so the demise of ‘can you hear me now’ makes sense. The game is TRANSMISSION. Regardless of what cool phones they may have, everyone else is just playing catch up.
Asante
01. Jul, 2010
I saw those commercials on youtube at the beginning of the weekend. I think they’ve done alot with test man and his time was up. Sorry test man, but VZW does rule the air!
Asante
01. Jul, 2010
Well now i guess it’d just be VZ, huh?
Jason G.
09. Jul, 2010
Yeah right! Verizon does not rule the air! I had to switch cell phone carriers because I had virtually no service where I live at.
Deacon
09. Jul, 2010
I am a bit annoyed by this. I thought it was new technology that used individual cell phones to boost the signal strength (similar concept to p2p technology). If that is not what it is then I am very confused by what they are trying to market. I think I will stick with Sprint and 4g (real technology and not some smoke and mirror illusion) thank you very much.
Dave Burton
16. Jul, 2010
Here’s proof that corporate America is entirely without Christian influence (as if the way that most mobile phone companies treat their customers weren’t proof enough). Apparently nobody at Verizon corporate HQ (nor their ad agency) knows who scripture calls The Ruler Of The Air.
EnergyFX
21. Jul, 2010
Deacon, you do realize that “4G” doesn’t really exist and is simply a marketing ploy cooked up by bean-counter suit types to make the Sprint product sound faster than the 3G signal… right? Congrats, you fell prey to the exact smoke and mirror illusion you are trying to argue against.
Dave Burton, your fanaticism has led you down a very blinding path of idiotic generalization.
Fail
22. Jul, 2010
Sorry EnergyFX you are wrong, 4G does indeed exist. It’s a technology more commonly know as Wi-Max. So before you go slapping other people’s comments around you might wanna check your facts. This is published knowledge and therefore taught at universitys.